We specialise in subscription and membership marketing, growing customer lifetime value via distinct differentiation plus effective engagement. Our experience includes business process and all aspects of fulfillment and software/supplier selection.
As a business model, recurring revenue captures a wide range of services, subscription-based products and membership organistions. What they have in common is that the sale marks the start of the customer relationship rather than the end.
To be successful in selling this way your business needs to constantly deliver value, keep your customers engaged with your brand, and above all, keep the trust that your customer expressed when they chose to enter into a long term relationship with you.